April 13, 2007

Track, Evaluate and Improve your website

I signed up this little service and it’s really great.

  • Test different versions of a page to see which works better
  • Discover which ad placement gives the best results
  • Find out which design encourages visitors to click deeper
  • Learn which content leads to improved sales

You can use it for free if you have a small website or only a few visitors.

Must have for every internet marketer.

Take a look at crazyegg.com

December 6, 2006

Alternate Image Text

Filed under: Content & Articles, Links, Recommend Things — Uwe Matt @ 11:58 pm

Avoid to use image links on your website as navigation or Home-link.
Alternete Text on images have no keyword link value to it!
Its appends to the site content not to the link as an anchor text does.

If your navigation is build on images change it now and use some css to format the links instead.

August 3, 2006

Duplicate Content

Filed under: Content & Articles, Google, MSN, Yahoo — Uwe Matt @ 12:34 pm

SE really hates duplicate content on webpages. In most cases when a major SE see an exact article on different domains only the page with the highest value (PR) has the orginal content in their eyes. All other pages are duplicates of them.

You can check your content for free at copyscape to see if someone copied your hard work.

Copyscape is also a great resource if you outsource article or press release writing.

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Create your websites and get more backlinks

Filed under: Content & Articles, Google Adsense, Links, Tactics and Strategies — Uwe Matt @ 12:47 am

If you register a free domain and start adding content on it, don’t add Google adsense code!

First start to exchange links or directory submissions and get your website indexed in the major search engines.

Its much easier to get inbound links if your website doesn’t have adsense as primary focus. This looks like every junk site in th web and remember that your website has no traffic yet!

After 4-5 weeks when your website has enough backlinks and start getting real traffic from the SE, then place your adsense code and start making more money!

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August 1, 2006

RSS feeds without a Footprint like Yahoo

Filed under: Content & Articles — Uwe Matt @ 2:04 pm

As a webmaster doing SEO you probably heard about RSS feeds. Adding fresh and relevant content to your websites in a regular bases automatically.

There a tons of free Services out there to syndicate the feeds you want. The most popular is Yahoo.com

But adding a Yahoo News RSS feed is a very bad idea, as it’s a very simple footprint to spot. Not only that, but it’s EXTREMELY popular with low-quality junk page generators.

Want to see the DRAMATIC example of this footprint in action?

Search “Yahoo! News Search Results for” in Google with the quotes. How many results do you get? What do the sites look like that come up?

Now search “Yahoo! News Search Results for” in Yahoo. How many results come up? What do the sites look like that come up?

Now search “Yahoo! News Search Results for” in MSN. How many here?

Now is there ANY question that Google is ACTIVELY searching out these footprints and banning the sites?

Ezrssfeeds is the only service I know building unique Rss Feeds without footprints!

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